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12:00 PM / UAE

12:00 PM / HK

Rox

To New Beginnings

We wanted Union’s new logo and color scheme to mirror the brand's most significant aspects - style, elegance, and grandeur.

We created a logomark that specifically incorporated a U within, and after thorough consideration, settled on a dark green color scheme with gold accents to echo luxury and sophistication.

With our contributions integrated into the new packaging, stationery, and web assets, Union was finally ready to embrace what it was seeking; a New Beginning.